How to make money online without risking a fortune & without technical knowledge
Can there really be a risk-free, non-technical way for YOU to make money online?
It is true! Making money online does not have to have anything to do with technical know-how or financial investment.
So why do the 'secrets' of how to make money online appear so illusive?
I have just said that it does not have to have anything to do with technical ability or financial risk. So what is it? It is true that many technical boffins spend months failing. It is also true that some people spend a fortune and achieve nothing. So what is the 'secret' formula?

THERE IS NO SECRET FORMULA! Never has been - Never will be! So please don't bother looking for one! If somebody says there is one they are LYING TO GET YOUR MONEY
To summarize so far. Making money online is:-
- Nothing to do with being party to any great illusive system or club
- Nothing to do with current wealth or ability to invest!
- Nothing to do with technical expertise!
AND YOU CAN DO IT TOO! I will tell you about it. And OK - Now that I have your attention I will stop shouting.
To make money online you must:-
- Devise a plan (more later)
- Be prepared to learn a little (more later)
- Be prepared to work very hard until you are up and running (down to you)
And that's it!
Allow me to introduce myself
My name is John Horton. I live in Norfolk - UK.
I had no previous business experience, no programming training and I certainly am not known for my inteligence. But that is the whole point. It doesn't matter! I now have several web businesses - Your looking at one of them.
I promise I will explain how you could make money online with no previous knowledge. And without risking your money. If you Will spend 5 minutes finding out about it?
Self Assessment test for online business suitability

Hover over the statement(s) that apply to you
Existing wealth statements:-
- I have no start up money whatsoever
- I have a limited start up budget
- I have many thousands spare for a new business
Technical knowledge statements:-
- I have no programming or web design skills whatsoever
- I have a basic understanding of web design or programming
- I am an expert in web design and/or programming
How much time can you devote to a new business?
- I have NO available time
- I have just a little bit of spare time
- I am free as a bird tospend as long as I like
How much previous business experience do you have?
- I already have a successfull business
- I have a little experience of running a business
- I have never had anything to do with running a business before
Does it frustrate you that others are able to make money online?
Especially the people who make money promising to tell YOU how to do it?
It used to frustrate me and now it just amazes me! The number of websites that talk so much about how you can have your financial dreams.
- Money
- security
- lifestyle
They promise you it if you buy their unique secret formula.

But they never ever tell you how, not even a sneek preview untill you have paid them! Then of course it becomes obvious. There is no secret formula! The only way these people really understand about making money online is this.
The realisation dawns. The realisation you expected (if your honest with yourself). You have been had!
Here are the key legitimate and genuine ways to make money online, from home:-
- Retail
- Affiliation
- Production
- Writing
- Pay Per Click (PPC)
- Combination of these
And here is how they all work
click to investigate a way of making money
So why doesn't everybody just dive in to one or more of the above legitimate fields?
As I mentioned before - many do.
But so many people suffer from the same 2 problems time after time. Simple.
- If you pay professionals to setup a sophisticated online business their fees and your other costs willmean you MUST make a rapid and significant return on your investment. Or have enough money to lose that you are not worried about that investment. This is because of the fees and costs involved getting someone to do it for you are very significant. And because every single legitimate way of making money online DOES NOT give you an instant and massive return. Now if you happen to have enough money, perhaps in savings to cover this initial cost. You might say OK lets do it. Hold on just a few minutes more.
- When your new web business is up and running that is not the end of the matter. It is like any business it needs to be worked at and developed. So you cannot just employ someone to SETUP your web business you would then have to employ someone to develop and work at your business! Even if you are, or know somebody technical who is prepared to devote their time to your happiness you are still faced with the problem of software costs, hosting, support. An expert in web design is rarely also an expert in marketing or accounting.
Why did I say you didn't need technical ability or money then?
Because you really don't!
Here is a way to achieve the online business you desire without technical ability or significant investment. You just need to look for it because your unique, individual, ideal online business has been hidden amongst the multitude of scams and legitimate (but expensive) professional products and services. Bare with me.Have you any idea how many years I spent searching for a great business? I tried so many things. I would rather not go into them all here. Eventually I paid £400 for a web company to set up an online shop for me.
When I say setup I don't mean for £400 it was ready to go. Far from it! It took weeks of configuration and additional work like adding products etc.
Then I noticed something! In very small writing in the corner of my shops 'control panel.' I noticed it said,"Free Software". Hang on a minute I thought. I paid £400 for this!
Obviously I contacted the web company concerned. They said the £400 was for the labor costs. Oh well I thought. Fair enough, it must be quite technical.
A few months later the web company was messing me about - BIG TIME. They wanted another £400 to setup my shop again after somebody had hacked THEIR SYSTEM and destroyed my shop.
Not only was I charged £400 for free software but I was not even given the slightest hint about how to secure my new shop. Business GONE! I decided to go it alone. I got really cheap web hosting $3 a month. And I tried to setup my own shop using the free software.
Want to know how long it took me? Now, as I said preparing your shop to make money takes time. But the initial setup for which I paid £400 to a large, reputable (in some peoples eyes) web host.
So why doesn't everybody have a FREE web business.
- The morass of scams and legitimate advertisers make looking for these gems like the proverbial needle in the proverbial haystack.
- The unjustified fear of the technical challenge puts people off when they do find these free diamonds.
- Simple disbelief that such an endevour could possibly be anything but very very costly.
Was this free software a one-off?
Or where there other diamonds just lying around the web waiting to be scooped up by anyone who is prepared to look for them?
Yep you guessed it. Read this statement carefully.
Did you know there are more than 200 000 free to use license software, web and business solutions available now? These are made available under a special license called GPL.
GPLis sometimes reffered to as open source. But you might be wondering how on earth this helps you? Because you might have no technical skills? Neither did I a few years ago. But I still managed it on my own with NO SUPPORT WHATSOEVER. You would be supported in my how to make money online forums.
Has anything changed or happened since I did it? - Oh yes!
My book happened and I think it changes alot!
How To Make Money Online is a first-of-its-kind business guide.

It is for people who:-
- are non technical
- have low or NO previous experience
- Have very low or NO startup budget
- Perhaps are unsure at exactly what their business would be
- Who are determined to start their own business making money online
It is for people that want an income that is:-
- Secure
- Grows to become significant over time.
- Becomes passive (keeps coming in when the work is done)
Question- What would it mean to you to make a great living from your own business online?
Question- How would it feel to tell your friends about your business that makes money while your not there? Will you offer to help them do the same?
Question- Can you imagine telling your boss that you can no longer justify working for him?
Picture this.
Its 6 oclock on Monday morning. You are not really looking forward to another gruelling week at work. Another 5 days of office politics. Another small chunk of your life dedicated to making somebody else rich. Giving somebody elses wife and children the finer things in life. While somebody else decides what you are worth by the hour!
And then you remember you dont do that any more. You started your own online business about 6 months ago and gave your notice Friday just gone.
You go downstairs and make a coffee. It smells good. You sit in your favourite chair and switch on your laptop. You check your emails. You see you have made somemore sales overnight. You log in to your business control panel and see that all the orders have been delivered electronically and all the payments have been confirmed. No action required by you.
You check the news headlines as you sip your coffee. You shut down your laptop - The day is your own. What will you do and where will you go?

Could this really happen to you? I don't know. But I do know that now it is completely in YOUR hands. Only you can know if you will do the work.
Nobody else can stop you.
So what exactly is inside my book "How to make money online: Do it yourself e-commerce"?
How can it helpyou achieve what we have discussed?
My book covers all the main legitimate ways of making money discussed earlier. But it doesn't just throw 5 disparate paths at you and leave you to decide which to take.
Each different method is presented in a manner that it can be used to support one core business idea. And not only that but part 1 of the book will help you find the perfect idea, product or business model to suit YOU.
Here are the topics discussed in my book and how they will help you to make money online.
Part 1 - Getting started
- Financial and career planning - Want to quit your job? Don't have any money? No problem how to get started free and plan for the day you fire the boss!
- Discovering an idea, product, business model - Got a great idea? Refine and expand it here. No idea at all? No problem I think I can help.
- Web Hosting decisions - Free hosting for yourself? Cheap hosting with a pro-hosting company? The pros, cons and options available to you explained.
- Getting online - Just what it says. An initial web pressence foryour new business.
- Choosing the best e-commerce software for you - There are so many high quality open source solutions. But there is only one that fits your business best! Explore the choices.
Part 2 - Setting up your new business
- Setting up your chosen solution - The initial set up (what I paid £400 for)
- How to write for the web - Write great articles to get and keep visitors and attract lucrative advertising to your business.
- Graphics for your business - All great websites have content enhancing imagery.
- Preparing your web business - Adding products and/or articles. Creating the content and giving people a reason to come to your site and spend money.
- Securing your business - Simple avoid getting hacked, protect you and your customers.
- Taking your customersmoney - Choosing and setting up payment solution for your business from the world leading providers -for free ofcourse.
- Backups and recovery - Make a copy of your business that can be used tore-deploy your business fromscratch, in 20minutes in case of disaster.
- Going live - Its time to open the doors.
Part 3 - Developing and running your new business
- Statistics and how touse them - Analyse your visitors and their behaviour in order to decide on improvements toyour business.
- Persuading customers to buy - Write convincing product descriptions to encourage your web site visitor s to buy your products and click on your adverts.
- Search engines and how to woo them - The ancient and essential art of search engine optimisation. SEO.
- Recruiting and managing affiliates - Get other websites to promote your web site for free - but reward them only when they are successfull.
- Support sites and forums - Your very own Blogs, supporting sites and customer chat forums.
- email marketing - One of the best ways to promote your business- Save fortunes permonth using high quality open source solutions.
- social media marketing - Facebook, Twitter and MySpace - How to utilise them to grow your business for FREE.
- Google Adwords - How to effectively buy advertising on the mostinfluential advertising medium in the world
- Easy extra income - So everythings up and running. A few quick and simple ways to add to your income. Get paid by advertisers, earn from blogs and support sites.
- The big secret - You willhave to read my book.
- Your business and the future - Customizing and developing you business. Keeping your web pressence and money making model up-to-date
Yes there are buttons to click and options to be chosen but every thing is approached:-
- With step by step instructions, talking you through click by click beginner to winner.
- Heavily illustrated throughout
- Online community support forum category for every major topic
You might be wondering how so many aspects of an online business can be implemented without considerable expense. You would be right to wonder.
I still amazes me to this day the range, diversity and quality of open-source solutions available for every aspect of starting an online business.
- Only free open source software required and its all supplied via/through this website. Including web design, accounting, graphics applications, code editor, spreadsheet,database, word processing and much more FREE!*
- All web applications required are FREE/open source, high quality, latest version. Including e-commerce shopping carts, content management, business control panels, affiliate management systems, email marketing management and more, much more.**
- All web services email/web hosting can be implemented free or very very low cost. Heres an explanation. My book talks you through, click by click running your own website www.whateveryouchoose,whatever hosted on your very own computer with absolutely zero cost! The book also explains the pros and cons of FREE (self hosting) compared to low cost professional hosting. It would cost around £7 a month to implement the professional hosting option described in detail in the book. This is entirely optional however.
*Have a look at the required software for making money online available free
**Have a look at the carts and other web applications for making money online here for free.
***Have a look at the range of resources for making money online available for free.
So what now?
I am not excited about you buying my book today.
Although of course I hope you do. I am more interested in seeing you in the forums helping or being helped because then I know you are working on your business dreams.
Even that though is not really what I want to achieve. What I am waiting for is an email, letter or phone call that says," Hey John. Come and look at www.mybusiness.whatever".
I want you to tell me "Hey John, gave up the job last week". Or paid off your debts, got a beautifull new home or took the family on a wonderfull holiday. Because then I know that you are achieving your business dreams. Thats the whole point of this web site.
When I was a kid. (maybe you where the same) I believed I could achieve at whatever I wanted. It was just a matter of CHOOSING what tobe great at. Then I left school and started on my path to fame and riches. Only, of course, it never quite happened like that.
- Was it because I gave up? Nope.
- Not working hard enough? Nope.
- Not smart enough? Perhaps but probably not.
Why then? Simple. Because everything I tried relied on OTHER PEOPLE for me to succeed. Think about it. In a job you depend upon your colleagues for your reputation, your subbordinates for your performance and your bosses for promotions and pay rises.
If I had £1 for every enthusiastic, up and coming employee (including me more than once) whos had their hopes smashed by bitchy back-stabbing then I WOULD be a multi millionaire already!
Careers are fine if you are increddibly charismatic, stunning in your looks and popular or prepared to trample over everyone who gets in your way. But there not for the majority of us. It never helped me and I'm guessing because your researching an online business, it might not have helped you either.
Even in a conventional business of "your own" you depend upon staff to work, authorities not to raise the rent, bank managers for your working capital. And the list of potential pitfalls and uncontrolable problems goes on.
But by doing something where you are only dependent on yourself - NOBODY CAN STOP YOU! If you can't get your head round something straight way. It doesn't matter! Re-read, ask for help and try again in the morning. Nobody can sack you. It is your business. You are not part owned by the bank or dependent on bosses or subordinates!
NOBODY CAN STOP YOU!
Sorry I keep saying that but its important. Now I have already admitted I am not a multi-millionaire. But since realising what I have just explained to you. I feel just like I did when I was a kid. I called it "Do it yourself e-commerce" for a very good reason. Because you are not dependent on anyone else!
I now know I can achieve what I want and so can ANYBODY including YOU. You are only dependent on one person YOURSELF. Nobody can stop you! - there I go again.
But as I mentioned before - You are not alone. You are welcome to use my business dreams forums for help and support for FREE. You can network with other people working for the same goals in their life as you might be in yours. People who probably have simmilar principals, desire and determination. People who can offer support and advice. People you can probably help with your specific area of expertise.
I promised you I would explain how you can have your own online business with no technical knowledge and without risking your money.
And I have. OK I admit it the book is NOT free but more on that in a minute. So you know you can have your very own online business. Sure it WILL NOT all be easy. My book cannot do the work for you. But you work at your pace and you have support. Success is, at last, only dependent upon yourself.
Your choices are these
- Work for someone else forever
- Risk it all paying professionals
- How to make money online: Do it yourself E-commerce
Quick summary
How tomake money online: Do it yourself e-commerce will
- Help you achieve your desired lifestyle by showing you how tomake money while safeguarding your ongoing time commitment.
- Put YOU firmly in control
- All without financial risk or technical expertise.
I like to think that for the information contained in my book
£29.99 rrp
represents excellent value. But I want to make you an irresistable offer. Hows this sound?
Free of charge with your copy of my 500 page paperback book I will include the following:-
- The business dreams resource DVD - FREE
- The CD version of the all-time classic bestseller "Think and grow rich" - FREE
- A one time special price for pre-orders untill release day of £19.99
- FREE DELIVERY
Yes thats right you get everything above at a third off of the Amazon list price (for just the book)! And FREE delivery! If you pre-order before release day (Mid November)
Thats £19.99
Can I guarntee anything?
Yes. Here is my guarantee to you. Simple. No fluff. No small print. Change your mind for any reason within 30 days and you can return the package for a full refund. I will pay postage to get it to you I just ask that you wrap the product securely and pay the return postage costs. Thats it! You can't lose.
Please read below before ordering:-
Yes I would like to start my own online business. Please dispatch my copy of "How to make money online: Do it yourself e-commerce" within 24 hours by first class post at no extra cost. And please make sure that you include the free extras. A copy of the Business Dreams resource DVD worth £19.99 and the CD version of the classic book "Think and grow rich". Please email me my login immediately after purchase so I can start looking at the resources and help available on the Business Dreams website. I understand that I have 30 days to change my mind and return it in good condition for a full refund - And I don't have to give an explanation.








